Ultimately the goal of every blog is to be successful. Success doesn’t have to necessarily be defined by how much money a blog may make, or even whether or not it has the latest and greatest information. It is however, defined by your audience. Possibly the size of your audience, maybe the quality of your audience, but your audience none the less. Regardless of whether or not you care about quality or quantity, you’re always going to want to attract new readers.
While there are gimmicks and tricks to get traffic to your blog, these usually won’t convert into actual readers. These are some of the best methods of attracting new and active readers.
It’s a fact that readers love lists. They love to read them and they love to share them. Even if it’s an extremely large list that they won’t finish reading. In fact, you’re reading one right now! Point proven.
As much as readers read, they also usually love other forms of media as well. Try putting together a few Youtube videos or get a podcast going. Pictures are also helpful, internet readers love infographics.
Having contests is an easy, but effective way to attract readers.Be sure to offer something that would be of value to someone that reads your blog. For example, let’s say you have a blog about fashion and clothing. You could give away a gift card to a certain store or maybe some sort of coupon.
4) Commenting On Other Blogs
This may sound like you’re stealing traffic, but commenting on other blogs is a great way to gain new readers. Commenting with a link to your blog is great exposure. Here’s the catch. You have to provide useful information in your comment. Also, be sure not to spam! Another thing to note is that commenting can also possibly help SEO.
Some bloggers have a following. If you can get them to write for your blog, chances are that these readers will read more than just that article. These readers might find you and/or your blog interesting. Guest blogging is mutually beneficial for both parties. You might also want to do some guest blogging yourself. A few readers from another blog, might just want to hear more from you.
For best results try to use these methods together. However, do remember that you will have to do other things to keep these readers around. Make sure you give them good reason to stick around.